- You don’t have a blog.
- You don’t use your blog.
The solution to both problems? Start blogging.
Medical websites aren’t just online business cards anymore. Patients go to the internet to find out if a doctor will be a good fit for them, to learn about medical conditions, and to find out about health issues in the news.
If you aren’t providing the information these patients want, they will look elsewhere. Elsewhere might be a different doctor, which would be bad for you. Or it might be one of the many sites peddling quackery on the internet, which would be bad for you and terrible for the patient. [Read more…]