How many times have you heard from a patient about medical information they read online or saw on tv that wasn’t really accurate? How often have you spent precious minutes of your time with them explaining why the article or news clip doesn’t really represent reality? Don’t you wish you could use that time for a different purpose during their appointment? [Read more…]
With all the hoopla surrounding a certain celebrity doctor lately, I wanted to address the importance of providing evidence when you blog. Offering medical advice without evidence to back it up has cost Dr. Oz credibility in the medical community. He’s got a big media machine behind him and will survive the medical world’s critical eye relatively unscathed. But your blog is not produced by Oprah, so if you were to attempt the same approach, it might not work out so well for you.
Big Hat, No Cattle
I live in Texas, and while we don’t all ride horses or live on a farm, we do appreciate the wisdom handed down from those who did. One of my favorite Texas sayings is “Big Hat, No Cattle.” You might call it all flash, no substance. [Read more…]