Internet use for all Americans seems to have plateaued, but among seniors it is on the rise. This is according to a new report released by the Pew Research Center last week.
Pew researchers reviewed demographic data collected from 2000 to 2015 and found a 44 percentage point increase in internet use by senior citizens. This means that now a majority (58%) of seniors are online. And to be sure, they are looking for medical information and caregivers online.
The Pew researchers have data on lots more–like how income and where people live impacts internet use. You might be surprised to find out which groups are on the rise. The info might even affect your medical practice marketing strategy.
To learn more, check out the infographic I made (below) out of the latest Pew Research results.